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Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

On Gossamer continues to expand their popular Cabana Cotton Seamless collection with the new Easy Tank Bralette (G5350). This style is minimalist and clean, with a focus on soft, contemporary comfort. Two-ply for light support, this  an open scoop neckline & lightly molded cups for shaping. One-inch knit in band for non-restrictive, flexible fit, & hook & eye back closure.

This new tank style, perfect for lounging, pairs back to their entire Cabana Cotton … Read More

The post Minamalist Comfort ~ On Gossamer’s New Cabana Cotton Seamless Easy Tank Bralette appeared first on Lingerie Briefs ~ by Ellen Lewis.

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

By ESTELLE PULESTON

I’ve been known to describe a brand as “wearable art” on occasion, but never has the term been more applicable than it is to today’s spotlighted brand: Switzerland-based CZI. A swim and beachwear label by Sandra Czich and her twin sons, it’s based around offering exclusive, eye-catching prints which start out life as physical paintings.

Czich describes herself as a “self-taught artist who turned into a lawyer who turned into an … Read More

The post CZI~Clothing Meets Art Meets Technology appeared first on Lingerie Briefs ~ by Ellen Lewis.

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

Le Mystere’s Safari Smoother and T-Shirt Bras are very well known for their incredible fit and lift as well as outstanding beauty. These are the go-to bras for everyday wearability with a chic and sophisticated design. Great news – three gorgeous, NEW bra styles have now been added to Le Mystere’s popular Safari collection… Strapless, Racerback & Wireless!

“For more than a decade Safari has stood the test of time as a forever favorite for

… Read More

The post Le Mystere Adds 3 Stunning Styles to their Popular SAFARI Collection appeared first on Lingerie Briefs ~ by Ellen Lewis.

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

Simple, soft, sleek and sophisticated, The DKNY Litewear Active Comfort Collection redefines the meaning of underwear comfort. This six part assortment of two bras  and four pantie is perfect for yoga, the office or a night out. Designed in a smooth stretch microfiber with hidden construction details, and subtle logo touches, these pieces capture the understated elegance of the DKNY aesthetic. Natural shades including black, rosewood, blush, jetsetter grey and ambrosia ensure that these light … Read More

The post Simple, Soft & Sophisticated ~ The DKNY Litewear Active Comfort Collection appeared first on Lingerie Briefs ~ by Ellen Lewis.

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

The bras and panties you need for spring have just arrived! Check out the new arrivals from b.tempt’d as you get ready to refresh, restart, and restock for the season. Your favorite lingerie essentials are now available in a new floral print you’ll want in your everyday rotation.

This print won’t be around for long, so add it to your top drawer while you can!

Shop the best-selling Future Foundation t-shirt bra or wire free … Read More

The post b.tempt’d’s New Spring Arrivals in Vintage Floral appeared first on Lingerie Briefs ~ by Ellen Lewis.