December 22, 2024
As we celebrate freedom and independence on the 77th Indian Independence Day, why not embrace some other things that liberate you around the year? That’s right, I’m talking about lingerie which provides you with freedom and confidence throughout the year! Just as Independence Day celebrates our struggle to break free from constraints, the perfect lingerie […]
The post Independence Day: Celebrate Lingerie That Liberates You appeared first on Zivame.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
By ELLEN LEWIS
I am just back from the New York Intimate Apparel trade shows with over 600 images nestled in my camera. First on the agenda, and as a precursor to next week’s very, very large lingerie shows editorial, I decided to publish this teaser highlighting Spring/ Summer 2025 swimwear. Previewed at both the NY Curve and Evolution, these styles, as often is the case in the swim … Read More
The post Spring/ Summer 2025 Swim Stories at the NYC Lingerie Shows appeared first on Lingerie Briefs ~ by Ellen Lewis.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
b.tempt’d is thrilled to debut, SPOTLIGHT, a soft, sleek collection of elevated everyday essentials with a subtle sheen that make you the star of your own show. Whether you’re looking for a t-shirt bra, a wire-free t-shirt bra, a bralette, or something more daring like a bodysuit, this new collection has got you covered.
Spotlight T-Shirt Bra
Spotlight On You!
The Spotlight Bralette, Wire Free T-shirt Bra, … Read More
The post Step Into The Spotlight With b.tempt’d appeared first on Lingerie Briefs ~ by Ellen Lewis.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
This month Hanky Panky debuts a new category, BRAS, to their legacy Signature Lace Collection. Launching two styles, a t-shirt bra and an unlined underwire balconnet, they have created a recipe for instant success. Already ensconced in the bralette business, this channel will provide more merchandising options as they mix and match them with the iconic thongs and panties.
Each style is meticulously engineered for personal fit. Eco-conscious, recycled … Read More
The post Hanky Panky Debuts Bras in Their Signature Lace Collection appeared first on Lingerie Briefs ~ by Ellen Lewis.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
Studio 54 was the most iconic nightclub in American history. It’s where disco dancing till dawn captured the excitement of partygoers in New York City in the 70s & 80s. People came from every walk of life, from celebrities to blue-collar workers, young and old, rich and poor, straight and gay. There’s never been a phenomenon like it.
Panache Lingerie has evoked the excitement and joy of the Studio 54 … Read More
The post New LIZA Collection from Panache Evokes the Joy of Studio 54! appeared first on Lingerie Briefs ~ by Ellen Lewis.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
On Gossamer offers the perfect cooling solutions for hot summer days with two best-selling collections: Gossamer Mesh and Cabana Cotton! These popular essentials will keep you feeling fresh and comfortable, no matter how hot it gets.
Luxury and comfort intertwine in the Gossamer Mesh collection. This exquisite range is crafted from their exclusive “gossamer mesh,” an Italian fabric that’s soft and delicate against your skin. The collection’s “lighter than air” … Read More
The post On Gossamer’s Top Selling Summer Solution Essentials appeared first on Lingerie Briefs ~ by Ellen Lewis.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
By ESTELLE PULESTON
British lingerie brand Qrucifix was founded in 2021 by Renata Kuti, as her answer to the industry’s unsustainable practices she’d witnessed first-hand while working in China.
Growing up with a passion for art and mesmerized by Victoria’s Secret fashion shows, Kuti had decided early on that she wanted to be a part of that glamorous world she saw on the television. And she made it, eventually landing … Read More
The post Qrucifix: Strappy Lingerie with a Sustainable Twist appeared first on Lingerie Briefs ~ by Ellen Lewis.
Friendship Day is the perfect day to celebrate the bonds that we share with our closest friends. But this year, why don’t we take a moment to appreciate another set of unsung heroes? That’s right, I’m talking about bras! Much like your besties, different types of bras have proved themselves to be constants in your […]
The post Friendship Day: Bras That Have Become Your BFFs appeared first on Zivame.
Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog
Sheer Emotion, Aubade’s new permanent collection for Spring 2025 previews this month at Curve New York. Inspired by French Haute Couture and the creative genius of Yves Saint Laurent, Sheer Emotion reinforces the powerful effect of transparency on the female form. Influenced by the YSL credo that “LIGHTNESS allows women to assert their bodies with pride and insolence”, this is lingerie that “plays on revealing the skin… with a new … Read More
The post Aubade Previews the Sheer Emotion Collection, New for S/S 2025 appeared first on Lingerie Briefs ~ by Ellen Lewis.
Winter is coming. Those are not just the words of House Stark from Game of Thrones, but a fact as well – the days are getting shorter while the nights are getting colder. As you experience the dip in mercury, why not slip into a collection especially crafted to keep you snug as you make […]
The post Light Winter Knits: Cosy Comfort with a Chic Twist appeared first on Zivame.